Reports and analytics software for group travel

When you run group travel, one of the bottlenecks appears when it’s time to decide with data: knowing which departures sell and which don’t, which channels bookings come from, how much margin each trip leaves or which agents drive your business. If that data has to be rebuilt by hand by cross-referencing spreadsheets, it arrives late and with errors, and decisions end up being made on gut feeling. A system that analyses performance over the real data of the business — the same data you operate with — turns that uncertainty into actionable information.

TourKnife is the group travel software that generates reports and analytics over the system’s real data: sales, channels, departures, travellers and margins.

And if you’ve already sorted out reporting but you have other needs — selling online, coordinating suppliers or generating travel documentation — remember that TourKnife does everything a group travel operator needs. Discover all the features.

Custom reports you define once and reuse

The reports module works on a simple idea: you define the structure once and generate it as many times as you like, always with up-to-date data. You build a report choosing which columns you want, in what order and with what headers, and download it whenever you need, in Excel, CSV or TSV. Instead of building a sheet by hand every month, you have your reports ready to generate in one click.

Reports on every entity in the business

You can build reports on the key pieces of your operation: bookings — the most used, for sales, revenue, commissions and commercial tracking — travellers, departures, tours, suppliers, leads and flights. Each report is filtered by whatever you need, for example by date range, so the same bookings report serves one month or another without rebuilding it. And there’s an audit report that records what was modified, when and by whom, for full traceability of changes.

Channel analysis: where your sales come from

The bookings and leads reports capture each record’s campaign source — the marketing parameters it arrived with — so that, cross-referenced with a date filter, you see which channels your sales and your quote requests come from. You can analyse the performance of your campaigns and channels without leaving TourKnife, with real booking data, not estimates.

Analysis of bookings, requests and departure calendar

Beyond the custom lists, TourKnife offers more elaborate analytical reports: booking analytics cross-referenced with departure availability, to track how occupancy evolves; request analytics, to measure pre-sale capture; and a calendar report that organises bookings by departure date and shows, when you open a day, all the travellers departing that day. They’re the business reading that complements the downloadable reports.

Any table, exportable instantly

Not everything needs a formal report. Practically any list in the system — bookings, departures, travellers, suppliers — downloads directly, with the option to export only what you’ve filtered. For a one-off dump of what’s on screen, the export is immediate; for the lists you repeat, you define a report. And for automated integrations, TourKnife offers API access. In every case, the data comes from the same system you operate with, without duplication or manual reconciliation.

Frequently asked questions

What can I generate reports on in TourKnife?

On bookings, travellers, departures, tours, suppliers, leads and flights, plus a change-audit report. Each one is filtered by criteria such as date range and downloaded in Excel, CSV or TSV.

Can I tell which channels my bookings come from?

Yes. The bookings and leads reports include each record’s campaign source, so that, with a date filter, you analyse which channels your sales and your requests come from.

Do the reports use real data or estimates?

They use the system’s real data — the same data you operate with — always up to date at the moment the report is generated.

Can I export a list without creating a report?

Yes. Practically any list downloads directly, with the option to export only what’s filtered. Custom reports are reserved for the lists you repeat or send periodically.

Discover other TourKnife features that can help you